Hi, I’m Raquel Madrigal—a social media manager, visual artist, and storyteller. I help mission-driven organizations connect with their audiences through content that feels human, intentional, and visually bold. Whether I’m managing a full campaign or crafting a single post, I focus on storytelling that’s rooted in clarity, emotion, and purpose.

My background in mural painting and poetry shapes the way I approach digital strategy—I see every project as an opportunity to make something meaningful. I love blending art and communication to bring out the heart of a brand, especially when working with nonprofits, artists, and small businesses doing good in their communities.

I’m also the founder of Desert Voices, a monthly poetry open mic, and I run Walker Madrigal LLC, a media and consulting studio where creativity meets strategy.

About my social media approach

Social media offers a dynamic and innovative way for companies to connect with their audience through compelling visuals and authentic storytelling. A strong social media presence blends branding, creativity, striking design, and a human touch to build lasting connections.